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Going Daft For Darts

Darts Source Caro Westermann
Darts has become a hit in Germany.
  • Why it matters

    Why it matters

    The soaring popularity of darts in bars, sports venues, online and on TV is making money for a host of related businesses in Germany.

  • Facts

    Facts

    • In Germany, attendance at pro darts tournaments grew from 12,000 to 100,000 in five years.
    • In 2014, about €2 million, or $2.3 million, was spent on tickets to attend German darts events organized by the Professional Darts Corporation.
    • TV channels are devoting more time to darts, and viewership is climbing.
  • Audio

    Audio

  • Pdf

Darts. Possibly the only sport in the world which can be, and routinely was, played with a pint of beer in hand. Until a few years ago, it was normal to see top stars of the game toting an ale, even a cigarette, at championship matches.

Now the pastime that was invented in medieval England, and is strongly associated with working men’s clubs, has made it to Germany and grown from niche sport into mass phenomenon.

At the European championships, held in the west German city of Mülheim last year, over 2,000 people packed benches around the main stage, while scores more queued up for tickets outside.

Tournaments of the Professional Darts Corporation are booming in Germany. About 12,000 people came to its tournaments in 2010, and 100,000 attended seven events in 2014.

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