The secretive discount supermarket chain has revealed sales figures for the first time, announcing that it expects to grow by 3 percent this year and gain ground on competitors. Its store modernization plan has likely played a part.
The German discount retailer Aldi Nord, which tends to be secretive about its finances, has announced this year that its sales have grown by 3 percent.
Kay Rüschoff, head of marketing and communications, told Handelsblatt net sales in Germany are set to grow from €12.3 billion ($13.6 billion) to almost €12.7 billion this year. Last year Aldi Nord grew by just 1.7 percent.
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