When engineer Heico Koch wants to solve a problem, he sits down and sketches his thoughts on a large sheet of paper. It was these drawings, scribbled down in Berlin, that he used to compile a video for potential investors.
Ten signed contracts later, he launched his Internet startup, TradeMachines, in October 2013 and later brought Wieland Knodel on board as managing director.
The company offers a search engine for used machinery, covering everything from band saws to diggers. It’s something like a Google for used forklifts. But unlike eBay, it sells nothing on its platform.
TradeMachines lists offers and directs interested visitors to the sellers who pay TradeMachines for bringing in additional customers.