The crane that toppled over at Mecca’s Grand Mosque, killing more than 100 people and injuring 238 others last week, was manufactured at Liebherr’s plant in Ehingen in southern Germany.
The disaster has drawn international attention, and is even a topic of conversation at the International Motor Show underway in Frankfurt, where car executives know all too well how such incidents can quickly and severely damage a company’s image.
The Mecca accident is the worst disaster in crane builder Liebherr’s history, which began after World War II.
But it’s not the first – there have been three deadly accidents with the type of crane used in Mecca. The best known was at the World Cup construction site in 2013 in São Paulo, Brazil, where two workers were killed. The soil beneath the crane hadn’t been properly prepared and was too soft to keep the structure from toppling over.