If you haven’t heard of Foodora and Deliveroo, you soon will. Food delivery is the new frontier of platform capitalism.
Travel portals like Expedia and Booking.com long ago disrupted the travel industry. Then Airbnb and Uber sent shock waves through the hotel and taxi industries. Now online gateways for ordering steaks, sushi, and schnitzel want to change how we eat.
An array of ambitious startup founders and venture capitalists all think — or at least, claim — that a win-win-win situation is just around the corner. Customers will be delighted by choices and delivery speed, they say, and restaurant business will skyrocket — as platforms take a healthy cut on every deal.